According to a recent study in the Archives of Pediatric Adolescent Medicine, Latino and black parents are three times more likely to purchase bottled water for their children than are white parents. The reasons cited include the widespread belief that bottled water is cleaner, safer, and healthier than tap water.
Arguing the contrary, TheRoot.com reports, “Health experts note reams of data showing tap water to be pure, healthful and entirely sanitary. Plus, study authors say that missing out on the fluoride in tap water could contribute to dental issues among minority children. And then there’s the National Resources Defense Council investigation that discovered that 17 percent of bottled water contained unsafe levels of bacterial loads, and 22 perent was contaminated with chemicals, including arsenic.”
It’s no secret that our trust in bottled water stems from successful corporate marketing campaigns (see the above Dasani advertisement with Chilli) and the belief that something manufactured is better than something that comes directly out of the faucet. The truth is that the United States has one of the best and cleanest tap water systems in the world. Bottled water produces up to 1.5 million tons of plastic waste per year and costs far more than utilizing our natural resources. Buying one sturdy water bottle and filling it up each day would not only help the environment but likely encourage more people to refill and drink more water each day.
So let’s discuss: why are black and Latino parents three times more likely to purchase bottled water than white parents? Drop your thoughts!