What they claim to do

“Skin firming” lotion brands claim that their cocktail mix of antioxidants, enzymes and firming ingredients tighten can help erase dimples, lines and wrinkles all with a few weeks worth of massaging in their product every day. Skin firming lotions aren’t exactly miracle workers for every voluntary tester and have to be evaluated on a case by case basis. In fact they are actually temporary solutions lasting about eight hours or so to make the dimpling look better. The key is to be consistent and use the toning lotion (sometimes a pretty smelly affair) daily for weeks on end. You may find yourself trying several different brands in a trial in error experiment.